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Avoid These Web Site Design and Writing Gaffles

2008-04-28T21:07:00.000-07:00

Is your website doomed before it even gets off the ground?
A badly-designed website can turn off potential customers before they even think about buying your product. Here are some website design mistakes that you should avoid.

1. Don't load your web site with a lot of high tech clutter.
As a rule, avoid using fancy animation or script code unless it is absolutely necessary.. Those things only serve to distract from your sales message.

2. A website that loads slowly is just about the most annoying thing on the Internet.
Don't use large graphics or anythingelse that dramatically increases your site's load time.

3. Don't make the mistake that everyone will totally understand your web site message.
Use descriptive words and examples to get your point across.

4. Don't write your strongest point or benefit only once.
You should repeat it at least 3 times because some people may miss it.

5. Don't push all your words together on your web site.
People like to skim; use plenty of headings and sub headings.

6. Stay focused.
Don't use site content your target audience isn't interested in. If people are coming to your site to find info about fishing, then don't include soccer content.

7. Keep a unified theme.
Don't use 50 different content formats all over your web site. Use the same fonts, text sizes, text colors, etc.

8. Stick to the basics.
Don't use words your web site visitors might not understand. People are not going to stop and look in a dictionary, they will just go to another site.

9. Don't let your selling words and phrases go unnoticed.
Highlight important words and phrases with color, bolding, italics, underlining, etc.

10. Don't forget to use words that create emotion.
All people have emotions, people will have more interest when they are emotionally attached.

11. Don't use unnecessary words or phrases on your site.
You only have so much time to get your visitor's attention and interest; so make ever word count.

12. Stay organized by avoiding the "cluttered" look.
I see plenty of websites that have banners and graphics strewn all over the place with no rhyme or reason. These sites look awful and, needless to say, I click away from them as quickly as possible.

Written by Ronald Gibson

The Power of Web Design

2008-04-28T21:01:00.001-07:00

Design plays a crucial role in today’s web sites’ success. Without adequate web design, all web pages are dull not to mention boring. It doesn’t matter if it is a personal web site or that of a company, web design is a must, especially now when the Internet is at its peak of evolution. Nobody wants to browse a web page full of text, because let’s face it, it’s outright boring. When creating a web site, the developer has to implement in the web site components which will make
the visitor come back and visit the page again.

The perfect way to do this is by using web design thus making the site attractive and eventually, popular. A major part in web design is represented by flash, without it, the Internet wouldn’t be as popular as it is today. Flash makes it all possible: attractive design, catchy animations, music, videos, games and the list could go on forever. Flash is considered the new wave, a reason for this is represented by the fact that with the help of flash, web sites are user interactive, making them a lot more interesting than regular web sites where everything is predefined without any real customizable options.

When it comes down to multimedia, take videos for example, flash movies can be stored in very small file sizes, so they can be downloaded rapidly which is a major advantage because nobody wants to wait minutes for a page to fully load. Of course, there is a downside to all of this, too much graphics, videos, sounds will slow down the loading time and we all know, although patience is a virtue, most of us don’t have it. Web design plays an important role in marketing success. With an attractive web site, the success is guaranteed. Companies with professional web sites benefit from the advantages web design has to offer.

Internet marketing is not all about getting as many visitors as possible but also to capture the interest of the visitor once he’s on that specific web site, so what better way to do this if not by web design ? Web design companies offer professional services for business companies that really want to make an impression on the web. You can tell a great deal about a company only by visualizing their web site that is why more and more companies hire web designers to create a professional web site that stands out from all the other sites.

Of course, a web site, theoretically is about the content but let’s face it, without attractive design, fewer people will be curious about the content itself. Some of you may say, don’t judge a book by its covers but this is not applicable in the web site area because it all comes down to one simple question: Which web sites do you remember and come back to again? The answer is pretty obvious; the ones with elegant graphics, the ones with visual aura that draw your attention from the first click. For companies looking for a fast growth a professionally designed web site is the key.

There are numerous examples of companies which after they redesigned their web site enjoyed a large growth in their domain of activity, improving their success. In conclusion, web designing is about marketing, because making your web site look more attractive will give a big boost to your business; or if you have a personal web page you will enjoy looking at the traffic numbers which will certainly go up.

by: adrian

History of Graphic Design

2008-04-28T20:56:00.000-07:00

The dawn of the 20th century brought with it an era of inspirational evolution of human expression, and from this innovation the term 'graphic designer' emerged as a by-product. From the ancient caves of Lascaux in 13,000 B.C. to the present day billboards of NYC, these elements of creative art are all significant milestones in the history of graphic design and its related contemporaries.

The history of graphic design can be traced back from the birth of graphic images on the walls of
Lascaux in 13,000 BC with the beginning of written language.

These were perhaps the two biggest landmarks in the history of graphic design, which further led to the production of graphic designing on a broader level.

Graphic Design HistoryBy 650 B.C. the ancient Greeks started using large diameter punches to imprint images and designs onto coins and tokens. This episode in the history of graphic
design led to the discovery of moveable types or typefaces used to print books. Around 1040, Chinese inventor Bi Sheng invented moveable types with Chinese text on it. When used with ink, these typefaces could easily print monographic images of the texts into many copies without much labor.

However, it was only around 1450 that the history of graphic Graphic Design Historydesign witnessed the greatest phase of progression, when a German inventor Johannes Gutenberg
introduced moveable types in Europe that made the books widely available. The history of graphic design then did not see any significant development until the Arts and Crafts movement in the late 19th century.

By then, chapters in the history of graphic design evolved into different forms of mass communication including typography, image development and page layout.

Though the history of graphic design cannot be ignored in today's fast paced age of globalization and consumer advertising, its roots have definitely been forgotten.

Written by Jeff Allen